207: Generate Sales With An Offer You Believe In Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner
207: Generate Sales With An Offer You Believe In Whether You Are Starting A Business Or Side Hustle, A Solopreneur, Entrepreneur, Mompreneur, Freelancer, Bookkeeper, Virtual Assistant, Business Owner, Or Self-Employed
If you want to increase your sales, one of the first places you should be looking at is how much you believe in your product, service, or offer. When you genuinely believe that your product will benefit your customer, you’ll find that marketing and generating sales will come more naturally. In today’s podcast episode, I cover not only why you need to believe in the product or service you are selling but also how you can turn around a product that you don’t firmly believe in so that you are able to earn more sales with a product that you do believe in. Generating sales with a product you believe in will not only help you reach your goals and the success you desire within your business, but you will feel better about yourself while you are doing it. When you try selling something you don’t fully believe in, you will start to experience anxiety and procrastination. Whether you are a self-employed individual, a solopreneur, entrepreneur, mompreneur, freelancer, small business owner, a remote, virtual, online, or in-house bookkeeper, or a virtual assistant or VA, sales will be the lifeline in your business. Listen in and see what you can do in your business so that people want to buy your products simply because of the way you show up in your business. It’s all based on your beliefs. These tips are essential whether you are using a computerized software system like QuickBooks, Xero, Wave, or FreshBooks for your business finances; or doing your bookkeeping manually with an Excel spreadsheet or even a Google Document…
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Show Notes:
If you want to increase your sales, one of the first places you should be looking at is how much you believe in your product, service, or offer. When you genuinely believe that your product will benefit your customer, you’ll find that marketing and generating sales will come more naturally. In today’s podcast episode, I cover not only why you need to believe in the product or service you are selling but also how you can turn around a product that you don’t firmly believe in so that you are able to earn more sales with a product that you do believe in. Generating sales with a product you believe in will not only help you reach your goals and the success you desire within your business, but you will feel better about yourself while you are doing it. When you try selling something you don’t fully believe in, you will start to experience anxiety and procrastination. Whether you are a self-employed individual, a solopreneur, entrepreneur, mompreneur, freelancer, small business owner, a remote, virtual, online, or in-house bookkeeper, or a virtual assistant or VA, sales will be the lifeline in your business. Listen in and see what you can do in your business so that people want to buy your products simply because of the way you show up in your business. It’s all based on your beliefs. These tips are essential whether you are using a computerized software system like QuickBooks, Xero, Wave, or FreshBooks for your business finances; or doing your bookkeeping manually with an Excel spreadsheet or even a Google Document…
Welcome Back…Believing in your product or service and understanding how it can help your customers with their most significant pain points will help you develop the trust and confidence your customers are looking for when you recommend your products to them. You should genuinely feel like your product will help them reach their potential.
If you don’t believe in your product or service, every time you try to sell to your customers, you will feel like you are manipulating them to make a purchase, and you won’t feel good about it. When you don’t believe, you’ll feel more anxious and put off tasks because they make you feel salesy. These feelings will show up in everything you do. You know what it feels like to be sold to or have someone try to convince you to buy something. It’s pretty easy to spot a lousy salesperson. By trying to convince someone to buy a product you don’t believe in, you’ll push them away rather than grow the relationship and bring them closer to becoming customers. They can feel your negative energy and how convincing you are trying to be. Think for a minute, would you feel comfortable selling your product or service to your family or friends? Now, put yourself in your customer’s shoes. Would you buy your product or service from yourself? How can you expect others to believe in your product or service if you don’t believe in what you have to offer to your customers?
If you don’t believe in your product or services, ask yourself what you would need to do to believe in them. Is there a way you can change the product or service? Could you provide additional support so your customer can get more benefits from it? Do you need to change the price so that you feel it is in alignment with what your customer receives? Should you provide additional materials or services so your customer has an amazing experience? You want to find out if you have any doubts, concerns, or fears with your product or services and make the necessary changes so that you have a hundred percent belief in what you have to offer your customers. If you can’t find this belief in your product or service, you might want to think twice about why you are selling it in the first place. You could make a few sales, but you probably won’t reach your fullest potential.
When your behavior directly contradicts your beliefs, it creates a disconnect. This is called cognitive dissonance, which creates psychological and emotional discomfort in situations where your actions don’t match your beliefs. To resolve this discomfort, you either need to change your behavior or your beliefs so the two are in alignment again. Changing the behavior is ideal in this situation, and you can start doing this by making sure that you are selling a product or service that you genuinely believe in. Take some time to think about each product or service you have in your business. Are you finding any psychological or emotional discomfort when you are selling them? If so, you may need to make some changes like the ones I discussed previously. Jot down reasons why you feel this discomfort and work towards resolving these belief issues.
When you truly believe in your product or services and how it will help your customers, it will show up in everything you do. Every time you talk to your potential customers, market to them, or communicate with them, your belief will be there. People want to buy from someone they can trust and can help them. You should be developing relationships with your future customers by discovering what they really want and need from you and ensuring that your product will fill their needs. Believe in the value your product or service will bring to your customers. How will your product or service make their lives better? Will your product or service's features and benefits be right for them? Will it fill their needs? Be honest about everything when talking with your potential customers, even if that means you need to tell them you are working on improving parts of your product or services so it will benefit them even more in the future. Be true to your beliefs.
Believing in your product or service will help you gain more confidence during the sales process. You need to believe in yourself and know that you can provide your product or services and help your customer. Focus on their needs and not yours. Understand how your product or service compares to others in the market. Be proud of what you are selling. When you genuinely believe in your product or service, it will also help your customers believe. Your passion and confidence should easily be portrayed when you believe deeply in the value of the product or service you offer to your customers.
When you sincerely believe in your product or service, you’ll be more passionate, and selling will come more naturally. You’ll not only easily grow your customer base and revenues, but you’ll feel good about going to work each day and building your ideal business.
I want you to think about a fantastic experience you’ve had in the past. You might have visited a new restaurant that you’ve been dying to try. How easy was it to tell all your friends and family about the most delicious meal you’ve had or even the best service you’ve experienced? When you do this, you are being genuine about every detail, and it is all natural. This is marketing in its simplest form. You experience something you enjoy and want to tell everyone about it. I want you to feel this same way about the products and services you sell in your business. You’ve probably had situations like this where your friends tell you about a remarkable experience they’ve had, and you instantly want to jump on board and experience it yourself. This is how you want your future customers to feel as well; you want them to believe you have the solution that will give them the same remarkable experience.
When you believe in your product or service, it becomes more of a service for you to provide it to help others. Zig Ziglar quotes, “If you believe your product or service can fulfill a true need, it’s your moral obligation to sell it.”
In my business, as a CPA, Business Strategist, and Coach, I believe that every business owner should have the resources they need to be successful in their business. That’s why I provide solutions that help you be aware of essential topics that ultimately impact your bottom line. I want to make sure that you have someone you can talk to about your business, help you believe in yourself and the products and services you offer, help you make important decisions that have you feeling overwhelmed, and really dig deeper into what is holding you back from achieving the success you desire in your business.
Imagine having a system in place where you spend less time buried in paperwork and more time doing what you love. That’s where I help my clients. They are able to have proper processes in place, understand why they are following through with these processes, and they have more peace of mind when it comes to their business. Striking a balance between the demands of running a business and maintaining a fulfilling personal life is an art; it’s about creating an environment where you can thrive and support your lifestyle. By being proactive and setting up efficient processes, you can ensure a smoother, more enjoyable year-end, and you’ll be prepared to file any necessary filings with the IRS. By working with me, you’ll change more than just your bookkeeping processes. Like many of the clients I’ve worked with, you’ll go from not knowing how to get through all the stressful situations or being unprepared to being totally in control of exactly what you are choosing to get done at the time you want to have it accomplished by, all while knowing you are doing enough and you’re able to enjoy your business and your personal life. I help clients just like you with strategy, mentorship, and coaching. When you work with me, you’ll show up much more differently than you do today, and, after all, this is what you ultimately want in your life, right? You can be stress-free in both your professional and personal life. Come join me. When I work with clients throughout the year, they are able to reduce their stress and overwhelm, understand how to master their small business finances, develop solutions to grow their bottom line, and create a work-life balance they truly enjoy. I encourage you to take the next step by signing up for a free consultation where I’m going to teach you the first step in my process so that you can eliminate stress, overwhelm, or overworking in your professional or personal life while you continue to get done what matters so that you can live your life with joy, purpose and a more fulfilled life. Feel free to reach out to me with any questions you have; I’d love to help you on this journey. You can schedule your free consultation or sign up for a coaching session today at www.FinancialAdventure.com. As a Certified Public Accountant and Certified Life Coach, I can help you set goals and develop a plan that will allow you to lead a happier and more sustainable life in your business, career, or your personal life. I’m here to guide you through the financial aspects of your business as well as help you focus on the strategies you need to follow to reach the success you want to achieve in your professional or personal life and stay committed so that you can continue to keep pushing forward and relieve the stress, anxiety, or overwhelm you are currently feeling. Having an accountant and certified life coach like me can provide you with valuable insights and ideas to help you simplify your life, which enables you to go back to enjoying your professional and personal life. I work with business owners, accountants, and other financial professionals to create the actionable steps they need to take to ultimately achieve their goals while getting relief from the stress and overwhelm they feel from the pressure of owning a business, deadlines, and the workload they face every day. If you are struggling with this as well and would like some help developing a solution, help strengthen and maintain your emotional health, increase your well-being, create a more positive, happy, and joyful life, set and achieve your goals, and manage your relationships, I’d love for you to join me in my Balance Life Coaching program so that you can live a more purposeful life. Each week, we meet privately one-on-one, and you get to bring whatever is on your mind on any given week. I also have a daily coaching program where you can talk to me whenever it works best for you, 24/7, any day of the week. In either program, you get to work on your highest priority, whatever you want more of in your life, or if there is something that is weighing on you heavily that you need coaching on, and we’ll work through it together. Having a certified life coach like me helping you through all of this allows you to feel so seen and cared for, and the results are amazing. Everyone benefits when they work with a certified life coach. After every session, you feel energized, and you know exactly what to do for the day or week to come, and relief knowing we will meet again to go over anything that comes up after your session. You’ll gain self-awareness while you take each step toward your goals. The investment in either of these programs is an easy yes for you. I’ve set these programs up in the most supportive way. If you are ready to join the Balance Life Coaching program, you can go to www.FinancialAdventure.com and click on the work with me button. You’ll see the link to join as well as additional information about the programs. Sign up now. There are limited spots available for these programs due to the one-on-one aspect, and they do sell out. If the payment link is gone, you can get on my waitlist to join the programs when additional spots are available. I help people get results and live a more joyful life. I coach everybody on everything. I know there is something you want in your life, and I can help you get it. I know this is something you’ve been waiting for. I’ve been asked by many of my listeners to create these exact programs. The faster you get access to the program, the quicker you’ll see the possibilities available to you. I also have a risk-free guarantee. I believe so strongly that everyone benefits from coaching that when you sign up for the Balance Life Coaching program today, if for any reason you are not satisfied with your first session, you can send us an email, and we’ll refund you immediately. Are you ready to enjoy your life now? Why would you want to wait? Make this investment for yourself. Take the journey with me…make it happen for yourself. Ask yourself why you need this program in your life right now. Are you ready to make bigger, bolder, stronger life goals? I’m looking forward to meeting with you soon and digging deeper to see where you currently are in your business or career and start creating actionable steps so that you can reach your vision and goals for the future, not only in your business or career but also in your personal life. I’m ready to work with you, see all of your successes, and watch you thrive in your business or career while creating your best work-life balance. I’ll post links to this and other valuable resources for business owners and accountants where you are listening to this podcast.
And, you know I’m going to ask…what’s at least one thing you will take away from this episode that will help your business succeed and grow your bottom line? If you need some accountability, join our PRIVATE Facebook community and post your action item, we’d love to support you.
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